Fritos teamed up with Twisters, the sequel to the '90s hit movie, and dropped a limited time flavor combination. For the first time in Frito’s history, two flavors — Flamin' Hot and Ranch were combined into the same bag for a limited edition Fritos X Twisters bag. The collaboration was brought to life with a social sweepstakes, exclusive merch and even a cameo of the snack in the film itself. The result? A twist on a highly-anticipated pop culture moment.

Featured:
Dieline, Yahoo, Food & Wine

Awards:
Bronze Clio